PR Executive

Mumbai

Job Views:

Created Date: 2025-07-11

Experience: 3 - year

Salary: upto 10

Industry: 36

Openings: 1

Primary Responsibilities :

Position: PR Executive / Senior PR Executive
Location: Mumbai, Santacruz West
Job Type: Full-Time (Work from office, 5 days a week)
Travel: Must be open to traveling as per business requirements

Position Overview:

We are seeking a highly driven and experienced PR Executive / Senior PR Executive to join a fast-paced, growth-oriented marketing communications agency. The ideal candidate will have a minimum of 3 years of agency experience, specifically working with clients in the lifestyle, hospitality, and F&B sectors. This role offers the opportunity to lead impactful campaigns, work closely with top-tier clients, and build strong media relationships in a collaborative, creative environment.

Experience Requirements:

Key Responsibilities:

Strategic Planning
- Develop and implement result-driven PR strategies aligned with client goals.
Media Relations
- Build and maintain strong relationships with key media personnel across print, digital, and broadcast.
- Secure impactful media coverage for client stories and announcements.
Campaign Management
- Plan, execute, and evaluate PR campaigns across various platforms to drive brand visibility and engagement.
Client Collaboration
- Act as the primary liaison for clients, understanding their objectives, offering strategic counsel, and ensuring consistent satisfaction.
Content Development
- Write press releases, media notes, articles, speeches, and other content that communicates client narratives effectively.
Crisis Communication
- Prepare and manage communication plans during crises or sensitive situations with professionalism and discretion.
Industry Monitoring
- Track industry trends, competitor activities, and media movements to proactively suggest ideas and positioning opportunities.
Budget Management
- Handle budgets for PR campaigns, ensuring strategic execution within the defined financial parameters.
Performance Evaluation
- Analyze and report on campaign performance using media tracking and analytics tools; recommend improvements based on insights.

Qualifications & Skills:

Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
Minimum 3 years of experience in a PR agency servicing lifestyle, hospitality, and F&B brands.
Strong understanding of the media landscape and a solid network of media contacts.
Excellent verbal and written communication skills.
Ability to multitask, manage tight deadlines, and work under pressure.
Creativity, strategic thinking, and problem-solving abilities.
Proficiency in media monitoring and campaign reporting tools is a plus.