Performance Marketer / PPC Expert

411

Ahmedabad

Job Views:

Created Date: 2025-07-11

Experience: 3 - year

Salary: upto 10

Industry: 1434

Openings: 1

Primary Responsibilities :

Job Title: Performance Marketer / PPC Expert

Company: AIS Innovate
Department: SEO-SMM
Experience Required: 3+ Years
Location: Ahmedabad (Work From Office)
Position Type: Full-Time
Expected Joining: Immediate
Salary: Up to ₹50,000/month

Job Overview:

AIS Innovate is seeking a results-driven Performance Marketer / PPC Expert to lead and execute digital marketing campaigns across platforms like Google, Facebook, LinkedIn, and more. The ideal candidate should have a strong understanding of digital ad strategy, data analysis, and a creative approach to performance marketing—particularly for IT Software Products, Casino Platforms, and Gaming domains.

Experience Requirements:

Key Responsibilities:

Strategy Development: Create and implement data-driven performance marketing strategies aligned with company objectives
Campaign Management: Plan, execute, monitor, and optimize paid campaigns on Google Ads, Meta (Facebook & Instagram), LinkedIn, etc.
Analytics & Reporting: Track performance metrics (ROI, KPIs) using Google Analytics and other tools. Provide actionable insights
Social Media Marketing: Oversee and improve paid social strategies for brand visibility and engagement
Email Marketing: Execute targeted email campaigns using tools like Mailchimp or HubSpot
Landing Page Optimization: Collaborate with internal teams to create and improve landing pages for lead generation and conversions
Market Trends & Research: Stay updated with evolving trends, tools, and digital best practices
Creative Collaboration: Work closely with design and content teams to deliver engaging and impactful ads

Qualifications & Skills:

Bachelor’s degree in Marketing, Business, Communications, or related field
3–5 years of hands-on experience in Performance Marketing
Proven success in running paid campaigns for software, casino platforms, or gaming products
Strong command of Google Ads, Facebook Ads Manager, LinkedIn Ads, and retargeting platforms
Proficient in Google Analytics, HubSpot, Mailchimp, and CRM tools
Excellent analytical skills and a passion for data-driven marketing
Creative mindset with excellent communication skills
Strong organizational and time management abilities