Marketing Specialist

Tirana

Job Views:

Created Date: 2025-07-11

Experience: 5 - year

Salary: upto 10

Industry: 32

Openings: 1

Primary Responsibilities :

Position: Marketing Specialist
Job Description:
A Marketing Specialist is responsible for the development, drafting, and implementation of marketing, promotion, and sales programs in alignment with local market practices and regulations.

Experience Requirements:

Key Functions:

Marketing Program Development:
- Participate in creating, drafting, and implementing marketing, promotional, and sales programs tailored to the Albanian market.
Market Research:
- Conduct market research specific to Albania, design and prepare surveys, and perform direct interviews with participants.
Event Coordination:
- Organize and manage activities such as conferences, presentations, seminars, and other logistics-related events within the local context.
Content Creation:
- Assist in preparing, composing, modifying, and drafting marketing and promotional materials relevant to the Albanian audience.
Program Implementation Monitoring:
- Follow up on the implementation of marketing, promotional, and sales programs. Gather information on progress and compile corresponding reports.
Advertising Campaign Management:
- Develop, draft, and implement advertising campaigns suitable for the Albanian market.
- Ensure procurement of materials for advertising campaigns and maintain relationships with suppliers.
- Coordinate and maintain relationships with third parties contracted for campaign execution.
- Develop and maintain media plans for campaigns, ensuring full execution per contractual terms. Monitor the implementation of media plans by suppliers.
Administrative Support:
- Organize meetings, gatherings, and negotiations (internal and external), keep minutes and official records, and document them.
- Safeguard and maintain documentation for the Marketing and Promotion Department.
- Act as an intermediary with third parties regarding departmental activities.
Company Objectives:
- Work towards achieving the company’s marketing objectives, ensuring compliance with local industry standards.
Communication:
- Prepare press releases, company news updates, and announcements for company events.
- Update company news on the company website and social media platforms.
Marketing Materials Management:

Prepare materials such as brochures, leaflets, and promotional files, ensuring distribution aligns with marketing programs and resonates with the Albanian audience.
Draft, edit, and format texts and written materials.

Supervisor Assistance:

Assist direct supervisors in developing and drafting plans, projects, and other marketing materials.

Procurement Activities:

Conduct procurement inquiries, gather offers, negotiate prices, and ensure quality product acquisitions as per company requirements.
Ensure the lowest possible prices and highest quality products or services in the market.

Reporting:

Provide daily reports on tasks and objectives achieved, sent via email.
Submit end-of-month reports on the fulfillment of individual objectives.
Provide feedback on programs, projects, tasks, and other activities upon request.

Cultural Promotion:

Promote and educate subordinate staff and colleagues about company culture. Utilize contacts and meetings to spread the company’s values.

Additional Responsibilities:

Perform other tasks as assigned by the Company Administrator or Marketing Director.

Qualifications:

Educational Background:
- Bachelor's Degree in Marketing, Communication Sciences, Arts, Social Sciences, Computer Science, Information Technology, Economic Informatics, or related fields.
- Master’s Degree is preferred.
Work Experience:
- Minimum of 5+ years of experience in marketing or related fields.
Language Proficiency:
- Proficiency in English is required. Knowledge of Italian or other languages is advantageous.
Technical Skills:
- Digital Marketing: Experience with digital marketing campaigns, including Google Ads and social media platforms.
- Data Analysis: Proficiency in Excel and strong analytical skills.
- Website Management: Ability to manage and update websites with SEO optimization.
- SEO/SEM: Knowledge of search engine optimization and search engine marketing.
- Marketing Tools: Familiarity with CRM systems and marketing automation tools.
- Design Skills: Basic skills in Adobe Suite or similar tools are a plus.
Soft Skills:
- Communication: Strong verbal and written communication skills.
- Organizational Skills: Ability to manage multiple projects and meet deadlines effectively.
- Team Collaboration: Capable of working well in a team environment.

Working Conditions:

Start Date: TBD
Workplace: Tirana
Contract Duration: 2 Years
Standard Work Hours/ Weekly: 8 hours/day, 40 hours/week.
Work Schedule: Monday to Friday, 08:30–17:00, with a lunch break (13:00–14:00). Saturdays are rotational (08:30–13:30). Sundays are off.
Paid Leave: Paid leave includes 22 annual days, excluding public holidays.
Notice Period:
- 5 days during the probation period.
- 2 weeks after the first 3 months up to 6 months.
- 1 month after 6 months up to 2 years.
- 2 months 2-5 years.
- 3 months 5+ years.
Salary: 1500-2000 Euro